By Barbara B. Flynn, Xiande Zhao
While there's sizeable examine surrounding production and design-related product risks, little has been written approximately provide chain product risks and the way they influence provide chain caliber administration. Filling this want, Global offer Chain caliber administration: Product remembers and Their influence draws jointly key insights and examine findings from an international study undertaking on product safeguard and recalls.
The e-book offers designated case stories of six prolonged worldwide offer chains inside of 3 industries: toys, foodstuff, and prescription drugs. those case reviews disguise U.S. businesses with provide chains that stretch into China and supply the views of either U.S. and chinese language executives. It contains assurance of numerous hugely publicized product remembers, together with Ford Pinto, additional power Tylenol, melamine-tainted milk, Mattel, and Toyota.
Presenting particular examples of either terrible and most sensible practices, the textual content provides firsthand money owed from key gamers in recognized product remembers. It outlines an occasion examine method that could aid readers make certain the genuine monetary impression of a product keep in mind statement. It additionally describes how one can behavior managed experiments to figure out the impact of assorted keep in mind suggestions on consumers.
The publication describes how replacement product keep in mind concepts can impact shoppers' belief of your organization's company social legitimacy in addition to their destiny deciding to buy behaviors. even though the textual content specializes in product caliber in the offer chain, it additionally sheds gentle on different resources of product hazards―sharing a wide-ranging views and present methodologies.
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Extra info for Global Supply Chain Quality Management: Product Recalls and Their Impact (Supply Chain Integration Modeling, Optimization and Application)
Rev. 21(3): 225–240. , B. Jaggi, and B. Lin. 2004. Market overreaction to product recall revisited— The case of Firestone tires. Rev. Quant. Fin. Acctg. 23(1): 31–54. , and A. Serbian. 2005. The anatomy of the product recall message: The structure and function of product recall messages published in the UK press. J. Comm. Mgmt. 9(4): 326–338. , and M. Rhee. 2004. The role of volition in organizational learning: The case of automotive product recalls. Mgmt. Sci. 50(11): 1545–1560. , K. G. Dekimpe.
A Class B hazard exists when the risk of death or grievous injury or illness is not likely but is possible, or when serious injury or illness is likely, or when moderate injury or illness is very likely. A Class C hazard exists when the risk of serious injury or illness is not likely but is possible or when moderate injury or illness is not likely but is possible. Another way to categorize product recalls is by their initiation: involuntary or voluntary. An involuntary (also known as passive) recall is mandated by the federal or state government or one of their agencies.
2005) and examine the reaction of consumers to brand equity in the face of a product recall. Dawar (1998) argued that brand equity can potentially be devastated by a product harm crisis, forcing the firm to either undertake massive expenditures for recall, restitution, and communication or forsake the brand and not invest any further in salvage measures. Dawar (2000) described the enduring effects of a product harm crisis as dependent 26 ◾ John Z. Ni, Yina Li, and Barbara B. Flynn on consumers’ perceptions of the relevance of the crisis to key brand associations and the firm’s response to it.