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By James B. Stewart

"When you need Upon a Star," "Whistle whenever you Work," "The Happiest position on Earth"—these are lyrics indelibly associated with Disney, essentially the most widespread and best-known businesses on this planet. So while Roy Disney, chairman of Walt Disney Animation and nephew of founder Walt Disney, suddenly resigned in November 2003 and declared conflict on chairman and leader government Michael Eisner, he despatched surprise waves throughout the leisure undefined, company boardrooms, subject matter parks, and dwelling rooms round the world—everywhere Disney does company and its items are loved.

DisneyWar is the breathtaking, dramatic inside of tale of what drove America’s best-known leisure corporation to civil struggle, advised by way of one among our so much acclaimed writers and journalists.

Drawing on exceptional entry to either Eisner and Roy Disney, present and previous Disney executives and board individuals, in addition to hundreds of thousands of pages of never-before-seen letters, memos, transcripts, and different files, James B. Stewart will get to the ground of mysteries that experience enveloped Disney for years: What particularly prompted the rupture with studio chairman Jeffrey Katzenberg, a guy who as soon as seemed Eisner as a father yet who grew to become his fiercest rival? How may Eisner have so misjudged Michael Ovitz, a guy who used to be not just "the strongest guy in Hollywood" but in addition his good friend, whom he appointed as Disney president and instantly desired to hearth? What brought on the holiday among Eisner and Pixar chairman Steve Jobs, and why did Pixar all at once abandon its partnership with Disney? Why did Eisner so distrust Roy Disney that he assigned Disney corporation executives to secret agent on him? How did Eisner regulate the Disney board for therefore lengthy, and what particularly occurred within the fateful board assembly in September 2004, while Eisner performed his final playing cards?

Here, too, is the artistic procedure that lies on the middle of Disney—from the making of The Lion King to Pirates of the Caribbean. at the same time the administrative suite has been engulfed in turmoil, Disney has worked—and occasionally clashed—with a glittering array of stars, administrators, designers, artists, and manufacturers, lots of whom inform their tales the following for the 1st time.

Stewart describes how Eisner misplaced his chairmanship and why he felt obliged to surrender as CEO, powerful 2006. No different publication so completely penetrates the secretive global of the company boardroom. DisneyWar is a charming story of 1 of America’s strongest media and leisure businesses, the folk who keep watch over it, and people attempting to overthrow them.

DisneyWar is an epic success. It tells a narrative that—in its surprising twists, vibrant, larger-than-life characters, and exciting climax—might itself were the topic of a Disney lively classic—except that it’s all true.

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After Comcast company, the enormous Philadelphia-based cable corporation, introduced a adverse takeover bid for Disney in February 2004, Disney persevered a withering barrage of exposure, and a piece of writing within the Wall highway magazine disclosed that high Disney executives had seemed within the topic parks dressed as Disney characters. With the canopy blown to a countrywide readership, Eisner agreed there has been not any aspect in my pretending that Goofy used to be actual, and agreed that i'll describe my very own personality event. I had first met Michael Eisner a long time previous, earlier than i used to be a journalist. In 1978 i used to be a tender attorney at Cravath, Swaine & Moore, a wide big apple enterprise, and Eisner was once the president of Paramount images. My company used to be representing CBS in an antitrust case filed by means of the Justice division opposed to the tv networks, which argued they had conspired to force down the prices of programming produced through the Hollywood studios, who have been the instigators of the case and stood to learn from any treatments. i used to be assigned to the Paramount point of the case and helped take Eisner’s deposition. I take note arriving at his workplace on the Paramount studios in Hollywood. He had a spacious nook workplace at the moment ground, with an out of doors loggia shaded through a trellis and vines. for somebody being puzzled by way of a workforce of legal professionals, Eisner was once disarmingly convinced and humorous, joking approximately his occasionally contentious courting with Paramount chairman Barry Diller. He slipped off his footwear and secure in his stocking feet—something I’d by no means visible in a brand new York legislations company. notwithstanding we have been on contrary aspects of the case, Eisner gave me tickets for that night’s taping of the “Mork & Mindy” convey, then a Paramount hit tv sequence. It used to be the 1st time I observed comic Robin Williams reside. within the lengthy stretches whilst the cameras weren’t rolling, Williams endured a frenetic comedian monologue that stored the studio viewers convulsed with laughter until eventually the early hours of the morning. This all made extra of an influence on me than Eisner; the govt. ended up losing the case. while I requested Eisner if he remembered me or the deposition, he drew a clean. decades had intervened, and he had long past from being the brash younger upstart at Paramount to the venerable, winning, and filthy rich chairman of Disney. whilst he arrived at Disney in 1984, the corporate was once faltering, its studio and mythical animation department moribund, its resources coveted via company raiders desirous to get a divorce the corporate and unload the components. Eisner had not just kept Disney, he had remodeled it into the world’s major leisure corporation and guarded its loved model identify. I approached Eisner approximately writing a booklet in regards to the corporation in 2001. Ever due to the fact that my paintings at the community antitrust case, I’d been attracted to the workings of the leisure enterprise and Hollywood. Having written books probing the worlds of Wall road finance and Washington politics, Hollywood looked like the subsequent significant heart of strength and impact worthy exploring.

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